Lõhnakas raadio StarFM hommikuprogrammis
Inna Yakhnitskyy raadios StarFM
Rubriik: uudised
Making scents: How smell impacts your customer experience
“When was the last time a smell lured you in or sent you running for the door?” – Colin Shaw
Scent marketing: Why scents make business sense?
“Customer experience goes far beyond simply what meets the eye, or the ear, so try and create a lasting impression for your customers which appeals to all their senses.” – Gareth Cowmeadow
Lõhnad inspireerivad! Scents inspire!
Ilmus artikkel ajakirjas Psühholoogia Sinule. Detsember, 2015
“A sigh isn’t just a sigh. We inhale the world and breathe out meaning. While we can. While we can.” – Salman Rushdie
Eetris 13. oktoobril 2015 saates Radar
“For the sense of smell, almost more than any other, has the power to recall memories and it is a pity that we use it so little.” – Rachel Carson
Ilmus artikkel ajalehes Postimees. 15. september 2015
Lõhnaturunduse kasutamise võimalused
Lühiülevaade Tartu Ülikooli majandusteaduskonnas kaitstud magistritööst lõhnaturundusest
